Collins DuPont Design Group is Florida’s premier interior design firm. They excel in transforming everyday living spaces into one of a kind environments to radiate warmth, innovation and livable luxury. Their designers share a philosophy of serving clients through the highest standards of personalized service with an unwavering commitment to interiors reflecting individual style. With their two leaders alone, they have a combined industry experience of over 80 years. The agency was given the opportunity to finally deliver the proper brand voice for this world class interior design firm. This eNewsletter positions the company as an iconic firm given their range of expertise and decades of experience. It targets homeowners, fans and industry insiders on their email list. The ewnewsletter, Always what’s next, features bold use of graphics and fonts, which portrays a sense of fearless confidence as a result of their expertise. At the top of the email, a banner features a picture-in-picture effect, conveying the complex and provocative design process and outcome. Images of their flawless interiors are displayed, catapulting their iconic USP and separating themselves from the overwhelming everyday competition. The copy reinforces the design firm’s distinguished and iconic style by using confident language, telling readers, to expect the best. The content includes news, a blog post, advice, project updates and a look at rising trends in the world of design.
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