Best MagazineMARKETING

Our company is one of the area’s leading builders, with several established communities, countless awards and more than 6,000 homes built along Florida’s Gulf Coast. The IN Stock magazine was part of a marketing media mix to attract a second home market from the mid-west and the northeast while visiting the Southwest Florida area. Most are Baby Boomers and Generation X who are empty-nesters, retirees or pre-retirees looking for a luxury residences in the Naples, Estero, Sarasota, Wellington and Palm Beach.  
This is the third issue of INSTOCK, our company magazine. We are proud of the launch of several new communities, our involvement in the community and the growth of our different branches of the company. This magazine is a great way to highlight all the success and to give buyers, prospects and Realtors a great overview of the company.  
The magazine was polybagged for placement in Naples Illustrated entire circulation of 21,000 for February 2023, in selected high-end zip codes delivered to Gulfshore Life subscribers of 6,300 and additional magazines delivered to each sales center throughout our company to share with prospects. The magazine was used as both of a way to introduce the company to a new prospect or as a closing tool for those already in the sales process.