Best Direct MailMARKETING
Builder/Remodeler
Presentation related to target market/Concept:
Our entire team collaborated on this piece. From founder to CEO to project managers. We wanted to reach out to the community in a supportive yet sensitive way. We needed to craft a message that would do just that. We believe we achieved that intent with this understanding and compassionate message.
Originality:
Never before has the developed coastal area of Naples been so severely affected until the devasting impacts of Hurricane Ian. Residents were at a loss as to how to recover. They needed to know they were not in this alone.
“Together we will work to find the best solutions for you and your family.”
“Your Home is Our Home… #NaplesStrong”.
Execution:
Within weeks of the storm, this mail piece was sent to residents impacted in the northern coastal neighborhoods of the city of Naples.
