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Palazzo at Bayfront is a luxurious mid-rise project located in the shopping and dining district of Bayfront of Naples, in Naples, Florida. Including just 35 residences, with pre-construction pricing starting at $1.9M, this luxurious project targets affluent retirees and pre-retirees who are looking for a second home in the Sunshine State.
Developed by Stoneburner Companies, B-Squared Advertising was hired to launch the Palazzo at Bayfront brand which began with a name and logo design. This Mediterranean-style brand was created to complement the look and feel of Bayfront Naples, while also adding a modern, elegant twist with the font and color selections. The logo is used in all materials including digital, print and condominium documents.
The sweeping lines, fonts and colors used in this one-of-a-kind logo represent the scale of the residences coming to one of Naples’ most iconic destinations and will be synonymous with the future of downtown Naples.
